Offered Salary
Industry
IT-Software/Software Services
Experience
Job Type
Part Time
Post Date
Sep 16, 2020
Valid Until
Oct 07, 2020
- Plan, create, launch, edit, optimize, and audit all types of Google ads campaigns, ad groups, create optimized landing pages, A/B testing, generate an excel | Google sheet report and aid in the creation of new paid search marketing initiatives.
- Launch, adjust and maintain the PPC campaigns account specifically for approx 2 - 3 clients as per requirement
- Monitor budget, adjust bids and bidding strategies, including writing and testing new ads for making adjustments to gain better ROI
- Perform keyword research, selection, manage and maintain keyword lists, and audience targeting for the best advertising opportunities
- Measuring the ROI and compiling regular spend reports for client campaign.
- Generate daily, weekly, and monthly client reporting for all major metrics, google ads reports, goals tracking, revenue tracking, data insights and other paid search initiatives
- Drawing the strategies, executing and analyzing the profitability of each account
- Track KPIs to assess performance and pinpoint issues and update and manage monthly changing specials, incentives in google ads and other PPC platforms
- Provide suggestions, implement creative copy, attractive and concise copy for advertising
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, search network, display network, and other facets of paid search in accordance with client goals.
- Keeping up to date with industry updates, and trend watching such as SEO trends
- Identify the client’s business requirements and accordingly formulate an online marketing solution for business development
- Performing and acting on competitive analysis and better utilizing advertising budgets of clients
- Mining search query reports to match types and add PPC keywords inclusive of new long-tail keywords, and negative keywords
Education :
Not Available
Key Skills :
Prefered Age Range :
Preferred Gender:
No Preference
Functional Area :
Marketing / Advertising / MR / PR
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